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Peloton is a media company now, with media company problems

With its valuation down 97 percent, Peloton’s future rests with its diehard fans. But are they loyal to the bike or to the instructors?

Shortly after, Foley resigned, current CEO Barry McCarthy came on, and Peloton’s dismal 2022 was marked by four rounds of layoffs in which over 5,000 employees lost their jobs. Amanda Hasaka, who started using Peloton during the pandemic, has kept a yearslong thread going in a private podcast group collecting all the strength classes that don’t go heavy on burpees or other high-impact moves. Peloton had licensing issues with the National Music Publishers’ Association (NMPA) a few years back, replacing songs it no longer had rights to with remixes.

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