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Peloton’s new audio-based app is like an invisible strength coach


The app is aimed at people who also like working out at the gym.

The Strength Plus app allows users to generate custom workouts by choosingworkout length, equipment, experience level, and which muscle groups they want to focus on. It’s more like a strength training playlist than Peloton’s typical classes, which have you follow an instructor as they do the workout in real time.It works with the Apple Watch and users can log weights and reps within the app. More broadly, this could be seen as an attempt to expand Peloton’s appeal outside the home — something the company has struggled to do after many people began returning to in-person gyms and classes once covid-19 lockdowns were lifted.

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