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Permira’s Brian Ruder talks AI, Squarespace acquisition, and the value of co-leadership


Permira's new co-managing partner and co-CEO Brian Ruder talks to TechCrunch about AI, Squarespace, and the value of co-leadership.

When Lister stepped aside in 2021, it left Permira with just one person at the helm — an unusual position for a company that adopts a co-head strategy across most of its investment teams, including technology, services, consumer, and climate, with healthcare alone led by a solitary leader. Adevinta, which the Norwegian media group Schibsted spun out in 2019, controls dozens of online marketplaces across Europe and the Americas — a figure boosted after it acquired eBay’s classifieds business for $9.2 billion in 2020. “The vast majority of private equity on our scale is all about maximizing EBITDA margins in the near-term, but we are believers that we can generate better return to the power of compounding behind great unit economics.

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