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Perplexity has cooked up a new way to pay publishers for their content
Perplexity is launching a new content subscription called Comet Plus that gives subscribers access to premium articles and shares 80 percent of the revenue with publishers.
Perplexity is launching a new revenue-sharing plan for publishers that will pay them every time its AI assistants use an article to answer a question, The Wall Street Journal reports. The company's existing Publisher Program, which counts publications like TIME and Fortune as participants, shares ad revenue based on the traffic a Perplexity search is stealing away by providing a summary of an article. That starting sum likely takes into account Perplexity's existing Pro and Max subscribers, who will receive Comet Plus as part of their subscriptions and are paying into the revenue-sharing scheme by default.
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