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Perplexity launches Sonar API, taking aim at Google and OpenAI with real-time AI search

Perplexity's Sonar is a real-time AI search API challenging Google and OpenAI with disruptive pricing and superior performance.

Perplexity has launched an aggressive bid to capture the enterprise AI search market, unveiling Sonar, an API service that outperforms offerings from Google, OpenAI and Anthropic on key benchmarks while also undercutting their prices. The move signals a significant shift in the AI landscape, as Perplexity — now valued at$9 billion — directly challenges larger competitors by making its real-time, web-connected search capabilities available to developers and enterprises. (Credit: Perplexity) Zoom has already integrated Sonar into its AI Companion 2.0 product, allowing users to access real-time information without leaving video conferences — a capability that could reshape how businesses conduct remote meetings and research.

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