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Pitch Deck Teardown: Equals’ $16M Series A deck


Equals' Series A deck certainly looks good, and it does a ton of things well. But there are a few areas where it can do better. Let's take a look!

But hiding the complexity is a great idea: The end users don’t want to know why their spreadsheet won’t connect to the Stripe data source. I’ve no idea what they’re going to link Command + K to, but it doesn’t really matter — this is a great top-level view that will let you have a board-level conversation about the product priorities for the next year. Glamorous but unnecessary expenses, a nebulous abyss of “miscellaneous” costs, and vague descriptions of how the funds will be used are just a few common pitfalls that can turn investors away.

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