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PlanetPlay’s Play2Act poll finds 79% make positive change after playing green games


PlanetPlay announced that data from an in-game poll called Play2Act showed gaming can incentivize greener habits among gamers.

Seeing so many players adopt greener habits after engaging with green content is a powerful testament to the impact games can have in shaping a more sustainable future,” said Rhea Loucas, CEO at PlanetPlay, in a statement. Games can be a powerful tool to amplify climate and environmental action, which is why we actively participate in initiatives like Play2Act”, added Matthias Gredal Norvig, CEO of Sybo, in a statement. The Play2Act survey also contributes to the ‘ Games Realizing Effective and Affective Transformation (GREAT) ’ project, funded by the European Union Horizon and UK Research and Innovation (UKRI).

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