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Pokémon Go director discusses avatar backlash, and a "course correct" needed on the slowdown of new species


Eight years into Pokémon Go's life, and the game's annual summer Go Fest events remain a firm fixture in the app's even…

More than a dozen of these meetups have now taken place around the world, with the most recent this weekend in Madrid, where tens of thousands of Pokéfans braved the heat to catch an enticing array of species ahead of other players. Go Fest's Global version, a Covid-era invention that remains a lucrative ongoing addition, offers similar rewards next month, but without that same experience of potentially travelling somewhere new, to be among crowds of fellow players. The other thing I would just share on this front is just how technically challenging that feature was for us to bring out into the market because we have this backlog of different avatar items and articles and clothing and poses, and those were all designed for two very specific form factors.

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