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Political ads could require AI-generated content disclosures soon
This follows an FCC crackdown on AI-generated voices in robocalls.
The chair of the Federal Communications Commission introduced a proposal Wednesday that could require political advertisers to disclose when they use AI-generated content on radio and TV ads. “As artificial intelligence tools become more accessible, the Commission wants to make sure consumers are fully informed when the technology is used,” FCC Chair Jessica Rosenworcel said in a statement. Last August, in response to a petition filed by the advocacy group Public Citizen, the FEC decided to consider regulating the use of AI-generated content in political ads.
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