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Proposed new law would make it illegal to remove AI watermarks from content


The COPIED Act would lead to federal watermarking standards and a legal pathway for creatives.

The U.S. Senate has unveiled yet another AI protections bill among a series of similar initiatives, this time aimed at safeguarding the work of artists and other creatives. "We need a fully transparent and accountable supply chain for generative Artificial Intelligence and the content it creates in order to protect everyone’s basic right to control the use of their face, voice, and persona," said SAG-AFTRA national executive director Duncan Crabtree-Ireland. Should it pass, the bill would make it easier for such creatives and media owners to set terms for content use, and provide a legal pathway should their work be used without consent or attribution.

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