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Purikura: The Japanese Grandmother of the Selfie
Learn how Purikura, Japan’s iconic photo booth craze of the 90s, shaped selfie culture, inspired front-facing cameras, and remains a staple of Japanese pop culture.
However, that all changed when Miho, inspired by the popularity of kawaii stickers amongst high school girls, hit upon the idea for Purikura and presented it to her bosses. Suddenly, the booths were no longer limited to arcades as they popped up in fast food outlets, train stations and karaoke joints. The initial Purikura machines had very basic features, simply offering the option to add a frame and quickly print out photos as stickers.
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