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Qualcomm's 'Elite' branding should stay exclusive to Oryon-based chips


It's what makes them elite.

It launched the Snapdragon X lineup of laptop and desktop-class systems-on-a-chip (SoCs) in June 2024 that would eventually disrupt the stronghold competitors AMD and Intel had on personal computing. Qualcomm should name the unreleased midrange chip Snapdragon 8s Gen 4 to avoid consumer confusion and keep the Elite brand sacred for the company's standout processors — those with Oryon cores. One rumor from reputable leaker Yogesh Brar on X (formerly Twitter) earlier this month said that the SoC was "set to launch soon," referring to it as Snapdragon 8s Elite.

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Qualcomm might ditch the 'Elite' tag and go with Snapdragon 8s Gen 4 for its next chip