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RealPage Has Been Accused of Price-Fixing Rents. Now It’s on the Offensive


The software company has pushed back hard against claims that its algorithms helped make rent in the US too damn high. Property owners and managers aren't entirely convinced.

In a move to reclaim its own narrative, the property management software company published a microsite and a digital booklet it’s calling “ The Real Story,” as it faces multiple lawsuits and a reported federal criminal probe related to allegations of rental price fixing. (Amazon has said the “allegation that we somehow force sellers to use our optional services is simply not true.”) But others operate in plain sight, like dynamic pricing for rideshare costs, and don’t involve multiple companies sharing information. In June, The New York Times asked assistant US attorney general Jonathan Kanter, the Justice Department’s top antitrust official, if he would view an AI tool communicating pricing information as the same as humans colluding, with the question referencing the reported RealPage investigation.

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