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Reddit is taking over Google

Reddit and Quora results are ranking higher than ever in Google search. Google says it's simply giving users what they want.

"Our research has shown that people often want to learn from others' experiences with a topic, so we've continued to make it easier to find helpful perspectives on Search when it's relevant to a query," a Google spokesperson told BI. In a February study, SEO blogger Glen Allsopp found that 51% of Reddit's top-ranking threads in Google Search's forums sections contained spam as a top comment. Lily Ray, vice president of SEO strategy and research for marketing agency Amsive, told BI she is concerned that Google is "shifting the burden" of monitoring abuse onto Reddit moderators.

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