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RedNote Scrambles to Hire English-Speaking Content Moderators
Job listings posted in China this week indicate that Xiaohongshu, also known as RedNote, is struggling to handle an influx of new users joining the platform from TikTok.
Liu reposted a screenshot on Bluesky showing that some people who recently joined Xiaohongshu have received notifications that their posts can only be shown to other users after 48 hours, seemingly giving the company time to determine whether they may be violating any of the platform’s rules. Regarding the 2019 pro-democracy protests in Hong Kong, the document asks that moderators be careful to ensure that travel photos from the city don’t include landmarks like the Pillar of Shame, which commemorated lives lost in the 1989 Tiananmen Square Massacre, or depict demonstrators on the streets, Liu says. “A more sustainable approach to dealing with the potential risks presented by TikTok, RedNote, or any Chinese-owned app is passing legislation that strengthens data privacy and cybersecurity and requires social media platforms to operate with more transparency,” she says.
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