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Regie.ai injects sales enablement with AI, but keeps humans in the loop


Regie.ai, a startup developing sales enablement automation software, has raised a fresh new tranche of capital.

“Regie.ai is AI-native,” Srinath said, “leveraging AI to handle the necessary, yet low-value administrative tasks of prospecting, like list building, intent signal sorting, and email writing and sending, while giving capacity back to human reps to execute high-value follow-up touches through the call and social channels.” If a buyer shows readiness to engage, Regie.ai will decide whether AI should handle the next touch or if a rep should step in — assigning a call, email, or social task. Bringing the company’s total raised to $50.8 million, the new capital will be put toward growing Regie.ai’s roughly-75-person team with a focus on the engineering and customer success organizations, Srinath said.

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