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Report: Apple prepping over 90 million iPhone 16 units for 2024 alone
Apple is telling iPhone 16 suppliers that this year is going to be a big one for the iPhone, with a big increase of devices being prepped.
Apple Inc. aims to ship at least 90 million iPhone 16 devices in the latter half of this year, counting on AI services to fuel demand for its new lineup after a rocky 2023. But demand for Apple’s iconic handsets began to rebound strongly since April, in part because of a flurry of discounts, particularly in the run-up to the important “618” or June 18 nationwide shopping event. It’s likely that the 90 million or more iPhone 16 devices being prepped are due to a mix of factors, including Apple Intelligence, improved China sales, and perhaps expectations that the other new features of the 16 lineup will prove compelling.
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