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Research Note: Meta's Role in Romania's 2024 Presidential Election
Check First, with the help of Reset Tech, EU DisinfoLab and independent journalists Luiza Vasiliu and Victor Ilie publish the flash research note “Ads, Influence, and Democracy: Meta’s Role in Romania’s 2024 Presidential Election.” This note offers critical insights into the influence of digital platforms on public opinion and the electoral process in Romania during a politically pivotal moment.
These campaigns, with a budget ranging from €167,900 to €264,909, repeatedly violated Meta’s advertising policies, including requirements for transparency and prohibitions against targeting individuals based on protected characteristics. Ads promoting specific candidates were observed running during the legally mandated silence period before voting, raising concerns about compliance with national regulations. Despite clear evidence and public reporting as early as April 2024, Meta failed to take adequate action, allowing the campaign to operate unhindered in the months leading up to the election.
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