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Ring reverses course, lets police request video footage again | CEO Jamie Siminoff is taking Ring back to its crime prevention roots


The shift follows Ring's recently announced partnership with Axon, a law enforcement technology provider best known for its Tasers and digital evidence management systems.

A hot potato: Amazon's Ring, known for its video doorbells and home security devices, has resumed allowing police to request footage from users, a move that marks a significant shift in company policy and reignites debates over privacy and surveillance. Upon his return, Siminoff launched a broad overhaul, reinstating Ring's original mission of "making neighborhoods safer" and urging staff to focus on faster execution, greater operational efficiency, and deeper integration of artificial intelligence. Several staff members told Business Insider they remain uneasy about the renewed partnership with Axon and the resulting police access to customer video, raising concerns about data security, transparency, and whether users fully understand how their footage might ultimately be used.

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