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Roku wants to patent the ability to display ads when consoles connected to its TVs are paused
The patent will check HDMI devices for inactivity and override the feed…
A patent application by streaming TV company Roku suggests it wants to be able to display ads on its branded smart TVs when HDMI devices such as consoles are paused. Roku’s patent, which was spotted by Lowpass and is still pending, would address this by showing ads on the TV screen any time the HDMI device is in a pause state. According to the patent’s description, the TV would study the signal coming in from the HDMI cable and would attempt to determine when the picture and audio have been the same for a period (i.e. when a game is paused).
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