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Roku's new Howdy service offers ad-free streaming for $3 per month
Roku just introduced a new paid streaming service called Howdy. It costs $3 per month and streams older movies and shows.
Discovery, Lionsgate and other providers, so the platform will host movies like Elvis and Mad Max: Fury Road and shows like Weeds and Party Down. Company founder and CEO Anthony Wood spoke to Deadline and called Howdy "a response to the reality that many consumers are interested in a service that is ad-free and low-cost." This isn't Roku's only recent foray into the world of paid streaming, after years of relying on free, ad-supported television (FAST) channels.
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