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Sales knowledge automation platform 1up gets a third of its customer leads from memes


1up is building a knowledge automation platform to help sales teams answer product questions or complete technical questionaires.

When George Avetisov was the founder and CEO of cybersecurity startup HYPR, he spent a lot of time in the trenches with the company’s sales team. He quickly realized that regardless of how good his sales team was, they were consistently pulling in other departments to answer customer questions or fill out technical questionnaires. 1up is an AI-powered knowledge automation platform for sales teams that pulls information from internal company data sources and databases.

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