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Samsung's Ballie hit with another setback, delayed to 'find its place' in homes

It seems the Korean OEM is questioning what Ballie can bring to the table.

Additionally, the report expressed that there are supposed concerns about Ballie's (alleged) high price point and whether or not consumers will engage with it due to that and its features. The publication expands on this, citing an alleged industry official who states, "Technological advancement does not necessarily guarantee sales, so the company seems to be taking a careful approach in positioning Ballie." The publication highlights Ballie's features, like its powerful chips, high-res projector, and sensors to assist with daily home life.

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