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Santa Prefers Wealthy Sick Children (2023)

This is the first study, to our knowledge, to dispel the myth that Santa visits children based on behaviour and suggests socioeconomic deprivation plays a greater role in determining a visit.

Undoubtedly deeper socioeconomic factors are at play, even impacting Santa Claus’s abilities to reach out to every child. First, we find issue with the measurement of "naughty": as determined by the average number of school days missed and aggregate criminal activity. In a population with a larger hospital system and more sick children, the days missed are likely inflated due to illness rather than nautiness.

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