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SEO Is Dead. Long Live Geo
How to win in the era of LLMs, AI Overviews, and GEO — before your traffic disappears
Brought to you by Profound, helping brands like Ramp, MongoDB, and Indeed monitor, optimize, and grow revenue from AI search. A traditional search strategy might manufacture content aimed at winning clicks for high-volume but low-signal traffic, like “AI notetaker”. He found that traditional SEO factors like backlinks, keywords, and total traffic were not significantly correlated with LLM citations.
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