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Shipping Threads in 5 months

Zahan Malkani shares how they built a microblogging service to compete with Twitter with a small team that shipped a new social network in a few months.

There's a big Haskell service that fronts a lot of the rules that go into our decision making around restrictions, like looking for inauthentic behavior in user actions. This started a significant new cycle and we saw an opportunity, so we decided to launch a week early, even though it meant forgoing some load testing and final prep work. How do we cater to the needs of power users who've come over from Twitter who have very clear ideas about what to expect from the product, while also serving all the people who are new to a text-based public conversation app?

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