Get the latest tech news

Shopping gets seamless as Google rolls out new tools

The search giant is introducing new "style recommendations" results when users try to shop for apparel or accessories.

Google wants to make your shopping experience more personalized by introducing new tools, the search giant announced today (Mar.27). Users in the U.S. who usually use mobile browsers or the Google app to shop for apparel or accessories will now see a new section dubbed "style recommendations." It is an AI-powered image generation for shopping tool that allows users to find their favorite products based on their search query.

Get the Android app