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Shutterstock licenses its video library to AI corporate video company


The company makes AI avatars for corporate videos.

It's 2025, so it should be no surprise that another organization has sold its soul (entered into a licensing deal with an AI company) for an undisclosed sum. This deal isn't the first of its kind for Shutterstock, which previously teamed up with OpenAI to sell stock images made using AI generator DALL-E 2. It aims to use Shutterstock's video data to "try out new approaches that will improve the performance of EXPRESS-2, and increase the realism and expressiveness of our AI generated avatars, bringing them closer to human-like performances.," Synthesia stated in a release.

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