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Skip the AI ‘bake-off’ and build autonomous agents: Lessons from Intuit and Amex


Intuit and American Express detailed how their companies are embracing agentic AI to transform customer experiences, internal workflows and core business operations.

Across Intuit’s brands—from TurboTax and QuickBooks to Mailchimp and Credit Karma—GenOS helps create consistent, trusted experiences and ensure robustness, scalability and extensibility across use cases. As GenAI capabilities accelerate, Amex is reshaping its strategy to focus on how intelligent agents can drive internal workflows and power the next generation of customer experiences. This project reflects Amex’s broader approach: start with internal use cases, move quickly, and use early wins to refine the underlying infrastructure, tools, and governance standards.

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