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Snap launches Lens Studio iOS and web apps for creating AR Lenses with AI and simple tools


Snap has launched a standalone Lens Studio iOS app and web tool, the company announced on Wednesday.

With the Lens Studio app, users will be able to do things like generate their own AI effects, add their Bitmoji, and browse trending templates to create customized Lenses. “Now, you can generate your own AI effects, add your dancing Bitmoji to the fun, and express yourself with Lenses that reflect your mood or an inside joke — whether you’re on the go or near your computer.” While Snap currently has an ecosystem of over 400,000 professional AR developers, the company is looking to attract more people who are interested in creating Lenses with the launch of these simpler tools.

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