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Social media startup Fizz sues Instacart and Partiful for trademark infringement over new Fizz app


Social media startup Fizz is suing Instacart and Partiful for trademark infringement over the new Fizz drink and snacks ordering app.

BOOK NOW The startup also alleges that Instacart and Partiful are exploiting its brand recognition as a known social platform for Gen Z. “Plaintiff is informed and believes and thereupon alleges that Defendant Instacart had a bad faith intent to profit from the FIZZ Marks when it registered the domain name <FIZZ.COM>,” the lawsuit states. The lawsuit announced today isn’t Fizz’s first brush with legal action, as the startup sued rival Sidechat in 2023 over unfair competition practices.

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