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Sotira lands $2M to help brands offload and monetize their surplus inventory
An estimated 20% to 30% of all inventory in the U.S. is surplus, with much of it ending up in landfills. A startup called Sotira wants to help address
Sotira partners with brands to offload millions of pounds of surplus grocery, health and wellness, and cosmetics goods all over the United States. For instance, Sotira works with a lot of CPG beverage brands that end up offloading their excess inventory to discount grocery stores. Bahsin also noted that since California has passed legislation to stop grocery stores from dumping food and beverages, Sotira can now approach these companies and inform them that there’s a market for their surplus inventory.
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