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Southwest Airlines to end free checked bags policy for first time in its 54-year history
Southwest Airlines is ending its free checked bags policy for many passengers. Some experts think customer loyalty could suffer.
And this, I think, is going to send Southwest into a financial tailspin," airline industry analyst Henry Harteveldt, of Atmosphere Research Group, told CBS News senior transportation correspondent Kris Van Cleave. Here's what the planes look like.01:29 In comments at a JPMorgan Chase online event, United Airlines CEO Scott Kirby said Tuesday that Southwest's baggage policy shift is like "the slaying of a sacred cow," while adding that it could boost the discount carrier's profit margins. The move comes as Southwest, the nation's fourth-largest airline, has been under intense pressure from an activist investor to improve its financial performance after struggling to keep pace with changing customer preferences post-pandemic.
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