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Spacegoods shakes up functional beverage industry with mushroom-based powders
The London-based wellness brand uses functional mushrooms and nootropics to create a line of powder blends that it touts enhances energy and relaxation.
The London-based wellness brand is tapping into functional mushrooms and to create a line of powder blends that it touts enhances energy, relaxation, mood and general well-being. In backing Spacegoods, Saskia Hoebée, principal at Five Seasons Ventures, said in a statement that the company is “a first mover in the novel category of mushroom-based energy and supplements.” “The company operates at the crossroads of three trendy markets: supplements, functional drinks and coffee replacements, all in which high growth is expected in the coming years due to increased consumer demand for clean energy and broader wellness,” Hoebée said.
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