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Spotify responds to backlash over public podcast play counts
Spotify rolled back an announcement that it would display play counts on podcast episodes; instead, counts will only appear after 50k plays.
“We plan to roll this newly evolved version of play counts over the coming week,” the company wrote in a blog post. Though Spotify takes the angle that this ambiguity is a detriment, creators have been drawn to the podcasting medium in part because it’s refreshingly different from other forms of online media. But according to Podnews, the definition of what counts as a “play” is different on Spotify and YouTube — two of the most popular podcast listening platforms — than the IAB standard.
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