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Spotify tests video courses to teach everything from music production to Excel
Spotify has carved out a business for itself in music streaming, podcast entertainment and audiobooks. Now, in its ongoing efforts to get its 600 million+
Now, in its ongoing efforts to get its 600 million+ users to spend more time and money on its platform, Spotify is spinning up a new line of content: e-learning. The move points to Spotify’s strategy to continue diversifying its business, while also aiming to build a path to more consistent profitability and stronger margins. Yes, the dry realms of online learning and professional development might sound like a reach for a company still best known for music streaming, but there are three areas where it makes some sense.
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