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Startups should use this co-selling technique for successful partnerships with cloud hyperscalers


The basis of the co-sell GTM strategy is built on understanding the problem and debunking the most common myths of the partner experience.

With tech and leadership experience spanning over 26 years, Chaitra has led ecosystem growth and optimization to drive billion-dollar expansions for both Microsoft and Oracle. With this seismic shift, the doors have swung wide open to reveal new customer segments and untapped revenue streams, setting the stage for an enticing business opportunity. Meylah played a critical role in supporting Microsoft’s launch of the #buildfor2030 initiative, honing in on what startups need to become “co-sell ready” with cloud marketplaces.

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