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Strella raises $4 million to automate market research with AI-powered customer interviews


Strella, an AI-powered market research startup, raises $4 million in seed funding to automate and accelerate customer insights, delivering results 10x faster and at half the cost of traditional methods.

Strella, a startup using artificial intelligence to automate and accelerate customer research, announced today that it has raised $4 million in seed funding led by Decibel, with participation from Unusual Ventures. Founded by Lydia Hylton and Priya Krishnan, Strella is tackling a long-standing challenge in market research: the trade-off between speed and depth of customer insights. The company’s AI moderator can conduct interviews, analyze responses, and synthesize findings in real-time, dramatically condensing timelines for gathering qualitative feedback.

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