Get the latest tech news

Substack is giving out free subscriptions to boost app installs

Publishing platform Substack is now pushing users to install its mobile app by offering gifted subscriptions. While Substack itself is available across

In other words, Substack’s mobile users are more engaged and more likely to pay to follow their favorite publishers, the company explained in a recent blog post. Though recommendations continue to grow, the mobile app has now surpassed them as the top source of subscriber and revenue growth, the company told TechCrunch, referencing its earlier announcement. In addition, discovery in the Substack app is now generating around the same number of subscriptions as all social media sources combined, the company noted.

Get the Android app