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Substack is now letting all publishers broadcast live video

Substack is now letting every publisher stream video live to their audience.

Substack’s AI can generate clips you can share to attract viewers to watch the main VOD if you’re interested in promoting your content elsewhere. Substack claims that its Bestsellers are happy with the feature, which allows them to engage with their readers and viewers better than before. The full impact of live video on Substack still remains questionable until more publishers try it out.

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