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Take-Two CEO says UGC likely won’t define company’s future
Take-Two Interactive CEO Strauss Zelnick said during the company's earnings call that he believes UGC won't define the industry.
And I think at this company we pride ourselves on making the best entertainment of any sort [sound muffled] and if consumers want to add to that and enhance that for their own use, generally speaking we would like to enable that behavior.” Instead, Zelnick noted that Take-Two will protect their own IP — in 2022, the company asked MyMetaverse to remove its NFTs from GTAservers, saying it could not allow “sale of virtual currencies, generating revenue via corporate sponsorships or in-game integrations, or the use of cryptocurrencies or crypto assets.” I don’t think that it will define our company or the industry, however.” Take-Two’s upcoming major releases include Grand Theft Auto VI and Civilization VII, both of which are scheduled to launch sometime next year.
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