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Tech companies sign accord to combat AI-generated election trickery
Major tech companies signed a pact to adopt “reasonable precautions” to prevent AI tools from being used to disrupt democratic elections worldwide.
Tech executives from Adobe, Amazon, Google, IBM, Meta, Microsoft, OpenAI and TikTok gathered at the Munich Security Conference to announce a new voluntary framework for how they will respond to AI-generated deepfakes that deliberately trick voters. Many of the companies have previously said they’re putting safeguards on their own generative AI tools that can manipulate images and sound, while also working to identify and label AI-generated content so that social media users know if what they’re seeing is real. Jeff Allen, co-founder of the Integrity Institute and a former data scientist at Facebook, said the accord seems like a “positive step” but he’d still like to see social media companies taking other basic actions to combat misinformation, such as building content recommendation systems that don’t prioritize engagement above all else.
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