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Techbros have announced they are bringing back cable
Streaming appears poised to undergo what some have called “The Great Re-Bundling,” with services merging, combining or forming alliances that will essentially reconstruct the cable “bundle” that consumers relied upon for decades.
Streaming appears poised to undergo what some have called “The Great Re-Bundling,” with services merging, combining or forming alliances that will essentially reconstruct the cable “bundle” that consumers relied upon for decades. While that makes sense for studios eager to offer “more robust and streamlined content,” as Disney CEO Bob Iger said earlier this year, subscribers have every reason to wonder “What’s in it for me?,” and if all these high-stakes corporate announcements will really benefit them. What has become increasingly obvious, though, is for all the knocks on cable, starting with the fact consumers paid for lots of channels they never watched, its one-stop-shopping approach eliminated some of the challenges springing up now.
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