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Tesla Sales Plunge 59% in Germany to Lowest Level in Years
(Bloomberg) -- Tesla Inc.’s sales plummeted 59% last month in Germany, where Chief Executive Officer Elon Musk asserted himself in national politics like never before.Most Read from BloombergState Farm Seeks Emergency California Rate Hike After FiresTransportation Memos Favor Places With Higher Birth and Marriage RatesNYC’s Newest Transit Leader Builds a Worker-Driven StrategyNew York’s First ‘Passive House’ School Is a Model of Downtown DensityWhen French Communists Went on a Brutalist Building
Tesla lost substantial ground in an electric vehicle market that was up 54% for the month, suggesting Musk’s vocal support for the far-right Alternative for Germany party likely dragged on demand. In addition to vouching for AfD leader Alice Weidel and taking on Prime Minister Keir Starmer and his Labour government, Musk spent the month cementing his position in the administration of US President Donald Trump, who’s threatened to hit the European Union with tariffs. During a virtual appearance at a party rally later in January, the Tesla CEO urged Germans to be proud of their culture and, in an apparent reference to wartime atrocities under the Nazis, discouraged “too much focus on past guilt.”
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