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Tesla’s Europe sales drop nearly 45% amid row over Musk’s Trump links
US carmaker’s European market share falls as Chinese rival BYD overtakes it on global revenue, topping $100bn
Sales of new Tesla cars slumped in Europe last month in the latest indication of a potential buyer backlash over Elon Musk’s high profile and controversial behaviour since becoming a leading figure in Donald Trump’s administration. The Texas-based electric carmaker sold less than 16,000 vehicles across Europe last month, down 44% on average across 25 countries in the EU, the UK, Norway and Switzerland, according to data compiled by the research platform Jato Dynamics. Analysts and investors have been attempting to assess what impact Musk’s political interventions are having on the carmaker, where he is chief executive, amid signs that his senior role in Trump’s administration is leading to a consumer backlash by some Tesla owners or prospective buyers.
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