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The agony and ecstasy of Costco (2023)
Is Costco one of the great institutions of the modern era, or does it just suck? On the one hand it's a business admired (if you're someone who admires businesses) by pretty much everyone. It’s the third largest retailer in the world, treats its employees better than most, always
It’s factory line living where economies of scale invade your personal life and you sit at the end of a conveyor belt filling up your car. You buy stuff in quantities you don’t need (even outside of the package size, you never know when an item will suddenly vanish forever—I’m sitting on 3 massive containers of their raw Wisconsin honey because of this fear), and you end up using way more of the stuff you buy because the supply feels endless (before we got a Costco membership I calculated that a package of tissues from Costco should last us an entire year but they end up being consumed in a fraction of that time because we just use more tissues now). But at Costco I trust that the price is so good that I find myself filling up my car with Topo Chico mineral water and GT Dave kombucha.
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