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The best way to watch the Olympics is on TikTok

The Paris Olympics are happening on TikTok.

Viewers have watched the US women’s gymnastics team clinch gold in a “redemption tour” after winning silver in Tokyo; they’ve been in awe when US swimmer Katie Ledecky finished a race, her competitors so far behind her that they’re not even in the frame. NBC has reported a 79 percent jump in TV ratings for the Paris Olympics compared to Tokyo, in part driven by the streaming platform Peacock, which offers wall-to-wall coverage of the Games. President Joe Biden signed the so-called TikTok ban bill in April, and though it’s still unclear where presumptive Democratic nominee Kamala Harris’ policy stands, she has said the US needs to “deal with” its owner, ByteDance.

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