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The company behind Arc is now building a second, much simpler browser
The Arc browser isn’t dead — it’s just finished.
“It’s just too much novelty and change,” Miller says, “to get to the number of people we really want to get to.” User interviews and data have convinced the company that this is a power-user tool, and always will be. Generally speaking, those users have also settled into Arc — Miller says they don’t want new features as much as they just want their browser to be faster, smoother, more secure. The new browser, which Miller intimates could launch as soon as the beginning of next year, is designed to come with no switching costs, which means among other things that it will have horizontal tabs and fewer ideas about organization.
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