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The Day MOOCs Died: Coursera's Preview Mode Kills Free Learning
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In his first full quarter as CEO, Greg’s leadership helped drive Coursera’s stock price up 36% following the earnings call, pushing the company’s valuation past the $2 billion mark. During the earnings call, CFO Ken Hahn attributed the current quarter’s growth to “strong receptivity to our Coursera Plus subscription offerings and marketing campaigns, including localized promotions and pricing that benefited our paid conversion rate.” Hart indicated the additional $17 million will come from the consumer business, which he described as having “a more responsive model.” This suggests Coursera can adjust pricing strategies more aggressively to maximize revenue, and the upcoming Preview Mode rollout is part of this approach.
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