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The end of Cruise is the beginning of a risky new phase for autonomous vehicles
Would you buy an autonomous vehicle?
The automaker’s CEO, Mary Barra, made the surprise announcement late on Tuesday, arguing that a shared autonomous mobility service was never really in its “core business.” It was too expensive and had too many regulatory hurdles to overcome to make it a viable revenue stream. “I think this is more a recognition that autonomous vehicle technology is going to take a decade or more to provide driverless rides at a national scale,” said Phil Koopman, an AV expert from Carnegie Mellon University. As a result, the California DMV suspended the company’s permit to operate self-driving cars in the state, and the National Highway Traffic Safety Administration and the Securities and Exchange Commission launched separate investigations.
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